Internet domain registration for trademark protection on the web
The Internet is now an integral part of our daily lives: in Italy alone there are almost 28,000,000 active users (source: Nielsen). Plus, in a market where offline and online are increasingly integrated, the protection of a trademark must include web aspects. Registering domain names is the first step in protection.
The domain is the name associated with a website and to allow a brand name to be used by anyone other than its owner for publish web pages of various kinds can prove to be damaging. Companies that come to us for trademark registration can make use of our advisory services to extend protection to the web as we assist in registering domain names, as well as monitoring registration of domain names of interest by third parties, and the use of the trademark on websites (web watching).